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2023 Podcast Industry Forecast - 30 Experts Weigh in on the Future of Podcasting

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Happy New Year
Future of Podcasting

Pacific Content

Our industry is propelled by potential and is perceptibly in perpetual motion — there is so much to talk about! Contending with and reflecting on the many views and opinions has become an annual tradition for us.

Instead of general predictions, Pacific Content asked their experts the following four questions:

  1. In 2023, what is the difference between a podcast and a YouTube Video?

  2. Where is the money? In podcasting? In 2023?

  3. Who is listening to podcasts in 2023? Are there emerging audiences?

  4. Creators are experimenting with the form, what is the most unexpected or delightful podcast format you would love to see in 2023? What makes it good for the industry?

Respondents could answer one to all four of the questions.* The answers in part reflected on the year that was and in part on what could be for 2023.

Thank you to all of our extraordinary contributors for your bold and knowledgeable takes. We love being part of this amazing community. Read More

Artical originally written by Marina Hanna and published on Pacific Content

Podfest Expo 2023 Tickets
Community Hot Take
Podcast Kryptonite

Have you watched a TV show and loved every minute of it only to never return to the final season because it took 2 years for it to come back? I’ve definitely experienced this time and time again (The Sopranos, Game of Thrones, The Boys, just to name a few).

In the podcast industry, this phenomenon is called, “Pod-fade”. If you’ve started a podcast and abandoned it then you have become one of the statistics.

People love to have consistency in their lives. It offers safety and predictability which leads to trust, eventually. Humans, by nature are creatures of habit. If they find something they like is reliable and consistent they will continue to show up. I tend to listen to one or two podcasts when I’m at the gym, Matt O'Neill's “The Good Moods Show” or “The Sales Leadership” podcast. These shows are consistently there during my workouts with new conversations and ideas. If one or both of these shows didn’t have a new episode for me to listen to during my workout routine I would easily find another available right at my fingertips. Read More

Article originally written by Erik Cabral and published on LinkedIn.

Amazon Inspire

If you are an Amazon Influencer, this could be just the app you've been looking for!

Inspire is a new in-app shopping feed that’s personalized with shoppable photos and videos tailored to your selected interests and engagement. In just a few taps, discover new products or get inspiration on what to buy, all tailored to your interests, and then shop for those items on Amazon. Whether you’re shopping for fun or looking for inspiration on what to buy next, Inspire is a place to discover and shop for new items. Read More

Podfest Expo 2023 Tickets
Podcast Career Opportunities

🎤 🎧 Sarah St. John is an entrepreneur, podcaster, author, animal lover, and world traveler. I’ve created several startups throughout my entrepreneurial career of over a decade. Through my books and podcast, my goal is to show you how to launch and manage an online business on a budget.

On the Frugalpreneur: Building a Business on a Bootstrapped Budget podcast, Sarah discusses the different ways to make money online as well as the different tools and resources she uses and recommends. In addition, Sarah will also interview entrepreneurs and companies and answer your questions.

🎤 🎧 Standup Comedy "Your Host and MC" is a celebration of 40+ years on the fringe of show business. Stories, interviews, and comedy sets from standup comics... famous, and not so famous. All taped Live on Scott Edwards comedy stage.

The interviews will be with comics, old staff members, and friends from the world of comedy. You'll hear standup sets by Dana Carvey, Jay Leno, Tom Dreesen, Jerry Seinfeld, Larry Miller, Mark Schiff, Bobcat Goldthwait, Paula Poundstone, Garry Shandling, Ray Ramano, Cathy Ladman, Willie Tyler & Lester, and MORE.

This Issue Brought to You By
Ausha TIPS Podcast

Ausha, the all-in-one podcast hosting and marketing platform, has launched their own podcast about podcasting: TIPS.

Every 2 weeks, Sarah Donnelly, American podcaster and comedian, brings bursts of joy, clarity, and inspiration for podcasters to launch and boost their show.

The podcast’s formula is one part podcast marketing tips plus one part humor, all packed into less than 5 minutes of content.