32 Predictions for Social Media Marketing in 2023

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32 Predictions

We’re nearing the end of yet another year, and what a chaotic 12 months it’s been for the major social networks. Meta continued its gradual decline, TikTok continues to rise, and Twitter is right now in the midst of a chaotic management shift, which could basically see anything happen at the app.

With all that’s going on, it’s difficult to predict what might be coming next, but we’ll give it a shot, with our 2023 predictions for each of the major social apps.

Of course, nobody knows for sure what’s coming, but we’re pretty in tune with the latest shifts, more so than most. And while you’re not going to get any crazy, brain-reading, far-off forecasts of a distant future here, what you will get is some solid, realistic and viable potential changes coming your way over the next year. Read More

Article originally written by Andrew Hutchinson and published on Social Media Daily.

Community Hot Take
Transcription Tools

wavve.co

The best transcription tool for new podcasters depends on which one makes your life simpler. Easier. And less stressful. And a few other factors that will matter later.

Out of the box, it can quickly transcribe your audio and video content, which alone offers an array of benefits.

These benefits include making the audio content more accessible, easier to understand, and helping with more impactful promotions and distribution. Transcribing your audio also gives it significant SEO benefits. Read More

Article originally written by Jeff Dolan and published on Wavve.co

AdvertiseCast

The following rates, which are denoted as cost per thousand or CPM, are published monthly by Libsyn’s AdvertiseCast, the industry’s premier podcast advertising marketplace that connects advertisers with podcasters. The Company releases the figures to empower the podcaster and advertiser communities to readily monitor market pricing and provide greater insight into podcasting advertising as a monetization vehicle. The data is derived from actual sales data across AdvertiseCast’s network of nearly 3,000 shows, including more than 225 exclusive podcasts.

The three highest CPM categories in October based on delivered advertising were:

  • Kids & Family: $28

  • Technology: $27

  • True Crime: $27

Moreover, three categories where advertisers can effectively tap into highly engaged audiences at more accessible CPM rates include Fiction, TV, and News, which averaged in the low twenties in October. Learn More

Podcast Career Opportunities

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We discuss the pretzel-like back-bending that goes on because teaching means please the kids, please all the parents, SEITS, student interns, subs, colleagues, coaches, and admin. Most days you are starring in an Indiana Jones movie only it never ever ends. 2022 is where we speak out, speak up, grow a pair, and take to the mic. Glitter girls speak the truth of what it’s really like to be a teacher during these disrespectful, trauma-heavy times.

🎤 🎧  Join host Christa Lauri for Bucket List Careers, a new podcast that delves into cool jobs with the people who do them, the HOW behind their pivots, and secrets to successfully monetizing doing what you love.

Christa was a New York-based news anchor, business show host, and reporter in the field for years. Now she's made her pivot to share stories that will inspire you to identify your purpose, remove roadblocks, and initiate the launch of your Bucket List Career!  

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Podfest Expo 2023

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