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4 Mistakes Podcasters Make When Advertising Their Show & What to do Instead
They told you podcast ads would work. They didn’t tell you how.
If you’re a podcaster trying to grow your audience through paid ads, you’ve probably realized it’s not as simple as dropping a midroll on a popular show and waiting for the downloads to pour in.
Here’s the reality: most of the advertising done for creators isn’t even traditional ad spots. Instead, it’s a mix of social media promos, search ads, newsletter placements, and podcast app campaigns that are all designed to reach the right listeners where they actually pay attention.
If you’re a podcaster looking to invest in paid advertising that drives real audience growth, not just impressions or vanity metrics, you’ve come to the right place.
In this article, Tianna Marinucci of CoHost breaks down the top 4 mistakes creators make when advertising their shows and how you can optimize your podcast ad strategy to get smarter with your spend and get the right eyes and ears on your series. Read More
Article originally written by Tianna Marinucci published on CoHost.
This is your shot to speak at one of the biggest stages in podcasting, where indie creators, experts, and innovators gather to learn, grow, and build real community.
If you’ve got a story to tell, a strategy to share, or a unique angle that helps podcasters stand out, this is the moment to throw your hat in the ring.
Podfest isn’t about big egos or polished pitches. It’s about people who show up with real value. So if you’ve been thinking, “Maybe next year…” stop. Make it this year. Apply Here
Most podcast show notes are a total afterthought. There are a ton of shows out there that don’t provide them at all. Those that do tend to slap them together minutes before publishing, just enough to make it live, but nowhere near enough to drive traffic, build trust, or support your content strategy. That’s a massive missed opportunity.
Because done right, podcast show notes aren’t just a summary, they’re SEO fuel, AI discovery bait, and a bridge to conversions. Just because most people don’t take the time to scroll down and read your podcast show notes, doesn’t mean they aren’t valuable. This text plays a huge role in discoverability on all your podcast platforms, your website, and yep, Google.
You want new listeners? It’s time to take a look at your show notes. Read More
Article originally written by Paige Peterson and published on Sweetfish.
If you're looking to turn your YouTube channel from a side project into a real revenue stream in 2025, vidIQ’s latest video lays it all out with sharp insights and a little humor. YouTube now has two levels of monetization. Tier 1 gives you access to features like Super Thanks and Channel Memberships with just 500 subscribers and either 3,000 watch hours or 3 million Shorts views. Tier 2 is where the full ad revenue and passive income tools kick in, requiring 1,000 subscribers and 4,000 watch hours, or a massive 10 million Shorts views.
But it’s not just about hitting the numbers. The video points out the three biggest mistakes creators make: creating content that’s too self-focused, misunderstanding what consistency really looks like, and ignoring key metrics like click-through rates and viewer retention. Bottom line? You’ve got to give your audience what they’re actually looking for. With millions of creators already earning from YouTube, this breakdown gives you real-world, up-to-date strategies to rise above the noise without burning yourself out. Watch Here
After announcing a change to its monetization guidelines to disincentivize the posting of duplicate content, YouTube has now been forced to explain the change in more detail, as creators speculate on the potential impacts of the update.
As you may be aware, YouTube recently announced an update to its enforcement of “mass-produced” content, with improved detection measures now coming into effect.
As per YouTube:
“In order to monetize as part of the YouTube Partner Program (YPP), YouTube has always required creators to upload ‘original’ and ‘authentic’ content. On July 15, 2025, YouTube is updating our guidelines to better identify mass-produced and repetitious content. This update better reflects what ‘inauthentic’ content looks like today.” Read More
Article originally written by Andrew Hutchinson and published on Social Media Today.
🎤 🎧 Explore the deep connection in spirituality in Sacred Harmony. Each episode features sacred songs, inspiring stories, and conversations with musicians and spiritual leaders, uncovering how it heals, unites, and uplifts the human spirit. Perfect for seekers, music lovers, and anyone in search of peace and harmony.
🎤 🎧 Join Rich Bennett and his dynamic cohosts as they engage with individuals from diverse backgrounds, authors, entrepreneurs, activists, and everyday heroes—uncovering their unique stories and insights. Each episode offers a deep dive into personal journeys, community initiatives, and transformative experiences, providing listeners with inspiration and practical takeaways.
🎤🎧 The Breakfast Leadership Show is a top 20 global podcast hosted by Michael D. Levitt. It features thought-provoking discussions with industry leaders, experts, and influencers, focusing on leadership, burnout prevention, workplace culture, and personal growth. The show provides listeners with actionable insights on improving productivity, fostering resilience, and enhancing well-being in both professional and personal life.
🎤🎧 Single Parent Success Stories celebrates the accomplishments, challenges, and breakthroughs of single parents as well as interviewing experts to help navigate the post divorce journey. Ranging from a former struggling to make ends meet single mom turned high performance coach to fast paced executive with 4 near death experiences turned the lover of life to an inspirational multi passionate personal coach for businesses, Single Parent Success Stories gets granular about sharing authentic stories: who these women and men are, how they did it, and where they are headed.
Morgan James Publishing has revolutionized book publishing—from the author’s standpoint.
Morgan James teaches authors strategies to leverage their books and grow their businesses—adding value while staying out of the way.
Ranked by Publishers Weekly as one of the fastest-growing publishers in the nation ten times in our short history. Morgan James is reported to be “the future of publishing.”