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Apple Improves Podcast Discovery by Elevating Nine Subcategories and Charts

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Listeners can quickly find new and noteworthy podcasts covering Mental Health, Relationships, Parenting, and more, and easily explore curated show recommendations for over 20 languages.

Apple recently added nine subcategories to the Search tab across devices, making it easier for listeners to discover their next favorite show among a variety of popular genres and topics. These subcategories are:

  • Mental Health

  • Relationships

  • Self-Improvement

  • Personal Journals

  • Entrepreneurship

  • Documentary

  • Parenting

  • Books

  • Language Learning

Each subcategory has its own charts, which display the Top Shows and Top Episodes available in a listener’s market. For example, a listener in the U.S. can browse the charts for Mental Health, which display the top 200 shows and top 200 episodes available in the U.S. based on a mix of listening, follows, and completion rate. Read More

Community Hot Take

Tech start-up KidsPod Co. is thrilled to announce the launch of the KidsPod mobile app – a new podcast platform that revolutionizes listening for kids ages 3-13. Designed and developed in partnership with kids’ tech expert Dubit Limited, the app is the first of its kind to present over 300 kids’ podcasts in a visual, intuitive and safe way.

Founded by parents who were frustrated by the lack of accessibility and discoverability in the kids genre, KidsPod’s mission is to connect families all over the world to the power of audio. “We believe podcasts benefit children and adults in much the same way,” said Jessica Ray, CEO and co-founder. “But for kids, who learn by listening more so than reading, they are absolutely transformational. Kids’ podcasts democratize the internet and education in a way unlike anything else. They are also a great parenting hack – absolute guilt-free screen time.” Read More

With over an 85% failure rate in podcasting on either side of the microphone, the question rings in our minds: “What does it really take to make it in podcasting?” In this video, podcasting industry expert Alex Sanfilippo dives into 3 key insights that he learned while speaking to over 2,100 podcasters about what it takes to succeed as a guest or a host. Whether you're a host or guest, these insights will provide valuable guidance as you navigate the ever-changing landscape of podcasting! Watch Now

The podcast hosting and marketing platform, Ausha, has unveiled a new sub-brand specifically designed for professional creators of branded podcasts: Ausha PRO. The objective of this new offering is to meet the specific needs of professionals by providing dedicated features and services.

“Brands have very different needs compared to independent podcast creators. That's why we created Ausha PRO, offering exclusive features and services that effectively address the challenges faced by branded podcasts. We are dealing with expert and demanding Marketing and Communication teams who are looking for cutting-edge marketing technologies and require a higher level of responsiveness. However, they often need guidance in the realm of podcasting, which they may be less familiar with. This is where our expertise in Podcast Marketing comes into play and proves particularly valuable.” Learn More

Podcast Career Opportunities

🎤🎧 Each week, host John Hinson takes a look at weird, crazy, and forgotten stories from the history of humankind on Our Weird World. He covers true crime, paranormal, and other strange stories and tries to put some humor into it, or maybe he's just an apathetic dick - that's up to you to decide.

 🎤🎧 Host of LifeSupport with Pastor Paul Johnson grew up in the Twin Cities where he began an award-winning career in radio and television broadcasting. He pursued God’s call to ministry and returned home after serving as Teaching Pastor at Christ Community Church in Tucson, Arizona, and as Lead Pastor at South Delta Baptist Church in Vancouver, British Columbia.

Paul has a keen interest in church multiplication and leadership development. He holds Doctor of Ministry and Masters of Divinity degrees and has authored two books and numerous articles regarding church life and governance.

 🎤🎧 Normalizing the everyday struggle of mental health issues. Your mind is your investment, which is a fundamental key to your mental health. Let’s talk about it on the Mental Wealth Podcast with Justin Little.

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Brace yourselves, Podfam, as we prepare to celebrate a decade of podcasting excellence! We're excited to announce that speaker submissions are now open for Podfest 2024!

Speaker Submissions

Set to take place from January 25 - 28, Podfest 2024 marks our 10th anniversary. As we commemorate this milestone, we're inviting you to the heart of Orlando, Florida - the Wyndham Orlando Resort International Drive. This historic occasion promises to be an unforgettable celebration of podcasting, and we'd love for you to be a part of it.