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Apple Podcasts is the AM to Apple Music’s FM. The two apps should be almost on par at all times, particularly now that the company is turning podcasts into an app that includes paid subscriptions. The app hasn’t always gotten the love it deserves, but that’s starting to change. There are lots of ways Apple could take the podcasts app to the next level as it enters into a new era. Here are some of my ideas…
Arguably the most important component of any audio playback app is the now playing screen. It’s where listeners spend most of their time. The current now playing screen could use some work. It’s not as up-to-date as the iOS 14 Apple Music player, but it totally can be.
The first step is to make the entire background as colorful as possible by taking the podcast’s artwork and blurring it full-screen. It’s a small visual tweak, but it has made a huge difference in Apple Music. Functionally, though, there are ways to improve the now playing screen, too. Chapters could be moved front and center with a dedicated button in the lower left corner. Instead of scrolling below the entire now playing screen to get to them, they’d appear right where lyrics would in the Music app. Read More
Are you struggling to attract and retain listeners or guests for your podcast? Despite your best efforts, does it seem like your show isn’t gaining the traction it deserves? Don’t worry – you’re not alone.
One crucial aspect of podcasting often overlooked is customer experience (CX) which refers to people’s interactions and feelings with your brand. CX can make or break your podcast’s success.
In this article, I explain the meaning of CX, why it matters for podcast hosts, and eight improvement strategies, including personal development and journey mapping that can help you understand your audience and create experiences that resonate with them for better outcomes.
Why CX Matters for Podcast Hosts
If you’re not convinced that CX matters, consider these statistics:
81% of companies view customer experience as a competitive differentiator.
77% of consumers view brands more favorably if they seek out and apply customer feedback.
Brands that use tools like customer journey maps reduce their cost of service by 15-20%.
While these statistics are related to business, they are also relevant to podcasting.
As a podcast host, you are essentially running a brand, and the experience you provide to your listeners and guests can make or break your show’s success. Read More
Article originally written by Stacy Sherman and published on Doing CX Right.
Don't Miss Out! Register Now for Free Live Online Workshop: Business & Legal Fundamentals for Podcast Growth & Profit
Los Angeles, California - Registration is now open for the free, live Zoom workshop: "Business & Legal Fundamentals for Podcast Growth & Profit", hosted by The Podcast Lawyer™, Gordon P. Firemark.
The workshop is scheduled for Monday, June 5, 2023, at 4:00 PM PDT.
This is a must-attend event for serious podcasters and entrepreneurs looking to learn the essential business and legal fundamentals needed for podcast growth and profit. The workshop will cover:
3 prerequisites to achieving professional results as a podcaster;
4 essential components of a solid and professional approach to podcasting or any entrepreneurial activity, and;
5 big mistakes podcasters make that hold them back from easy growth and success.
Now is your chance to learn how to quickly and easily get your podcast’s business and legal affairs in order, without hiring expensive attorneys.
If you’re serious about podcasting, and about bringing a professional approach to what you do, register now and secure your spot. Visit today!
Don't miss out on this opportunity to learn from a veteran podcaster and media lawyer, so you can take your podcasting or entrepreneurial efforts to new heights.
Register now for Business & Legal Fundamentals for Podcast Growth & Profit.
Sleep meditations created for those who identify as women or anyone who feels called to listen 💗. Can’t sleep? Insomnia? Mind racing with worries and a never-ending to-do list? Tune in to the Sleep Meditation for Women podcast and let these guided meditations help you ease into sleep peacefully. Brought to you by the Women’s Meditation Network and hosted by Katie Krimitsos. Get comfy, press play and let yourself be guided into dreamland.