How Do iTunes Podcast Rankings Work?

Forwarded from a friend? Click below to subscribe!!

Podfest 2024 Banner

Think back to the last time you browsed for a podcast to listen to. You probably picked an interesting category and explored whatever appeared on top. And you probably chose a show that was fairly close to the top of the list (at least in the top 100 of the Apple podcast charts). That’s how everyone browses, and it’s why iTunes podcast rankings are so important.

When we talk about iTunes podcast rankings, we’re referring to the way iTunes lists you within a category or subcategory.

That isn’t a random list. It’s a carefully contracting ranking based on multiple factors. An algorithm calculates each factor for each show to rank shows. The list changes constantly, though many of the shows at the top remain there for quite some time.

It’s no secret that podcasts that appear higher in the podcast charts get more listeners. As you gain a higher rank, you’ll enjoy two big benefits:

  1. Exposure – People are more likely to see your podcast, which makes them more likely to try it out. This effect increases as you get closer to the top of any given list.

  2. Credibility – If your podcast is at the top of the list, people assume it’s a high quality show. They’ll assume that other people must like it. Like exposure, this effect is also exponential. It increases as you get closer to the top.

Those are powerful effects that go a long way toward marketing your podcast. If you can score a top position in the iTunes podcast rankings, your show will grow organically, week after week, without much work on your end (except making quality content, of course). Read More

Artical originally published on Castos.

Community Hot Take

Everyone and their brother seems to have a podcast nowadays. The question is, how can you make yours a successful venture so that you keep showing up with new episodes?

Simply put, a podcast call to action, or CTA, is a request for listeners to do something. It could be something like requesting they visit your official website, buy some merch, write a review on iTunes, or just tell their friends about the show. Word of mouth is still one of the major ways that podcasts gain listenership, and that’s why including a request to tell others is still the most popular CTA. Read More

Article originally publised on

Today, we are thrilled to announce the launch of PodCentral, a groundbreaking software tool designed to empower podcasters and revolutionize the way they create, manage, and promote their shows. With its comprehensive suite of features, PodCentral is set to streamline the podcasting workflow and elevate the industry to new heights.

Podcasting has rapidly gained popularity, giving rise to a diverse range of content creators who are constantly seeking ways to improve their shows. Recognizing this need, the creators of PodCentral set out to develop a one-stop solution that addresses the most critical pain points faced by podcasters.

PodCentral is an all-encompassing tool that empowers podcasters to book interviews, design custom workflows, and automate various time-consuming tasks. With its intuitive interface and robust features, podcasters can now focus more on creating remarkable content and engaging with their audience.

Key features of PodCentral include:

  • Interview Booking: Seamlessly connect with guests, schedule interviews, and manage guest communication through an integrated calendar system.

  • Workflow Customization: Create personalized workflows to automate repetitive tasks, ensuring a consistent and efficient podcast production process.

  • Automated Production: Generate episode titles, show notes, highlights, keywords, and episode chapters automatically, saving valuable time and effort.

  • Team Collaboration: Simplify teamwork with dedicated project management functionalities, allowing podcasters to assign tasks, track progress, and enhance collaboration within their team.

To learn more about PodCentral and start revolutionizing your podcasting experience, visit and sign up for a free trial today.

Podcast Career Opportunities

 🎤 🎧 Now Hear This Entertainment features interviews with guests who have achieved success in the music business. The content is presented in a way that not only entertains fans of that guest, but fans of good music interviews in general.

Now Hear This Entertainment does it in a manner that educates musicians, singers, songwriters – entertainers who want to learn from those who are being interviewed each week by Bruce Wawrzyniak. Bruce is the president of Now Hear This, Inc. The guests come from a wide array of genres and locales.

 🎤 🎧 The Feed with Elsie and Rob is the show that takes it beyond how to podcast into keeping you podcasting with podcasting tips and information for the everyday podcaster + taking you inside Libsyn the largest podcast host and distribution network since 2004!

The Group Coach Nation Podcast is hosted by Chris Williams. With over 20 years of building hyper-profitable business models, Chris helps experts build high-ticket masterminds and group coaching programs.

As the world continues to shift, many experts are trying to build high-ticket groups for additional income, lead generation, or impact. Chris loves teaching experts how to generate leads, close high-ticket deals, and build strong, transformational groups. With his own digital agency, two masterminds, and having learned many of these lessons the hard way, sharing his journey and offering strategies to avoid the problems he has had to overcome is why he’s here.

This Issue Brought to You By

Morning meditations created for those who identify as women or anyone who feels called to listen. 💗 Start your day with a moment of mindfulness with the Morning Meditation for Women podcast. Whether you’re new to meditation, trying to kickstart your meditation practice, or a seasoned meditator, you’ll love these quick meditations designed to start your day with intention, love and a deep sense of peace. Brought to you by the Women’s Meditation Network and hosted by Katie Krimitsos.

Morning Meditation for Women

Brought to you by the Women’s Meditation Network and hosted by Katie Krimitsos.