Podcast Statistics and Data from Buzzsprout

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Podcast Listeners in the United States

Buzzsprout

Every year, media groups like Statista, Triton Digital, and Edison Research run digital media surveys to measure trends, track podcast growth, track listener behavior, and share valuable podcast insights from a global perspective.

How popular are podcasts?

Podcasting has experienced significant growth since its creation in 2001.

The industry grew alongside the advent of smartphones, smart speakers (Amazon Alexa, Google Home, etc.), mobile devices, and in-dash entertainment systems.

  • The majority of Americans age 12-54 (53%) have listened to a podcast in the last month, and roughly 79% are familiar with the medium.

  • 75% of the U.S. population over 12 have listened to online audio in the last month.

  • 38% of those ages 12+ in the U.S. are monthly podcast listeners.

  • 43% of listeners ages 35-54 are monthly podcast listeners (the most popular age group for podcast consumption).

  • Podcasting has reached the highest numbers ever, with 90 million Americans being weekly podcast listeners.

  • 91% of Americans own a smartphone.

  • 36% of Americans 12+ own a smart speaker. Of those who own a smart speaker, 43% have one device, 20% have two, and 38% have three or more. Read More

Article originally published on Buzzsprout.

Community Hot Take
LinkedIn

LinkedIn isn’t the boring B2B platform that you might think it is. LinkedIn is a vibrant social media platform full of inspiring creators trying to connect with like-minded people, share their knowledge, and esteem their audience to success.

LinkedIn users are desperate for people like you to join in and connect. Read these LinkedIn hacks so you can join the party, get spotted by your desired contacts, attract work or grow a following to 13,000+ people in a year.

These LinkedIn hacks, not in any particular order, are truly well-thought-out insights. Plus, there are some not-to-be-missed tips from LinkedIn’s best creators.

In this article:

  • LinkedIn Hacks to Optimize Your Profile

  • LinkedIn Networking and Growth Tips

  • LinkedIn Posting Hacks

  • LinkedIn Hacks for Job Seekers Read More

Interview originally written by Emma Brudner and published on Hubspot.

Idea

Generative AI tools like ChatGPT have only existed for a few months and they’ve already spawned a bajiliion videos where creators show how they’re using them — to spark new ideas, as writing partners, to do the grunt work of social media posts and ad copy, even to write scripts.

So I thought I’d try using it to come up with ideas for a new podcast. Now, I’m no podcast expert — although I've worked on several podcasts and video series, I've never produced my own show. And to be honest, I didn’t plan to. I thought using ChatGPT in this way would just be a fun experiment I could write about.

That is, until it came up with an idea that I loved too much to pass up. Here’s how I got ChatGPT to give me what might become the topic of my very first podcast. Read More

Article originally written by Briana Brownell and published on Descript.

Podcast Career Opportunities

✨🎉  Happy First Birthday to The Magic Spark Podcast!✨🎉 

 

Hosted by Wellness Witch Tandy Gutierrez, The Magic Spark podcast is for the open-hearted, magick makers seeking to cultivate consistent soul growth, healing, wellness, and, quite frankly, the highest expression of your soul in this lifetime.

Whether you are simply woo-woo curious or a loud and proud freak flying witch, this is a space for those seeking to step into or continue to stand in their soul authenticity, day-to-day, week-to-week….while allowing that authenticity to evolve and grow as it leads you to.

This podcast is a home base to continually stumbling upon things that ignite that magic healing spark in you.

🎤 🎧 Host, Mike Ham loves traveling the Garden State interviewing awesome people in New Jersey! On Greetings from the Garden State, we connect with local businesses, nonprofits, and others who are doing amazing things so you can hear their stories.

Buckle up and ride with us all over the state every week to learn about all of your neighbors!

 

🎤 🎧    The Life With Herpes Podcast is created to educate, entertain and connect the underserved and, often ostracized, community of people living with herpes.

Each week, Life With Herpes the show focuses on personal stories, managing day to day life with herpes, a weekly Ask Alexandra section, and weekly interviews with medical or industry professionals. We will cover things ranging from the stigma, how to cope and the hard core facts about herpes.

The show will help people with the virus understand it and learn how to survive their outbreaks.

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