Successful Podcasting in 2023 — All the Information You Need

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Succeed in 2023

Successful Podcasting can mean so many things to so many different people, but I think we can all agree that having unique content, a strong and growing audience, and/or perhaps some income for your efforts are generally pillars of success. And don’t forget fun! You should love what you are doing.

Libsyn would love to help you create your most successful and meaningful podcast experience in 2023! Here are some incredibly helpful resources to make sure that you meet next year’s podcasting goals.

Just starting a podcast? Not to worry, they have resources for you, too! Read More

Artical originally written by Elsie Escobar and published on Libsyn.

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Community Hot Take
US Market Podcast Revenues Growth Projections

If you're interested in pursuing a podcast advertising strategy to connect with millennial or Gen Z customers but aren't sure if the right opportunities exist for your company, check out this list of podcast advertising stats.

With these tactics, you can identify podcasters with a price-point and audience target that makes sense for your brand. Then, you can work with them and leverage their expertise by sponsoring the content they've made. Alternatively, you could also create a native ad that aligns with their discussion topics. Read More

Article originally written by Pamela Bump and published on Hubspot.

Spotify Creator Studio

According to a survey sent to creators in the Spotify for Podcasters program, the streaming giant might be doing away with the Anchor brand. Anchor, which Spotify acquired for $340 million in a deal that included the studio Gimlet, is a free podcast hosting service.

In 2020, Anchor said that its service was used to create 1 million new podcasts, accounting for 80% of new shows uploaded to Spotify that year.

But now that Anchor has been part of Spotify for almost three years, the company appears to be considering a rebrand. In the survey, sent to some podcasters who have claimed their show on Spotify for Podcasters, Spotify’s user research team shared information about the possible rebrand, which is still being tested with potential users. Read More

Article originally written by Amanda Silberling and published on TechCrunch.

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Podcast Career Opportunities

🎤 🎧 Sara Dean launched the Shameless Mom Academy to help moms lead more positive, powerful and purposeful lives #everydamnday. Sara is an award winning fitness professional, author, speaker, and leadership & transformation coach who spent the last 18+ years serving moms in the fields of business, leadership, psychology, sociology, health & wellness. But, it took becoming a mom herself in 2012 to learn that - holy cow - this is hard work, and if you’re not paying attention you can completely lose your own sense of identity while raising babies.

Join Sara every Monday and Wednesday as she and her notable guests dig deep into topics like creating the confidence you crave; turn your struggles into strengths, building better boundaries, and tuning into tiny habits that can change your life. Discover how why thousands of moms all over the world are turning to The Shameless Mom Academy to live bigger, bolder, braver lives #everydamnday.

🎤 🎧 Wellness Witch Tandy Gutierrez is the host of The Magic Spark podcast. It is a show for the open-hearted, magic makers seeking to cultivate consistent soul growth, healing, wellness, and, quite frankly, the highest expression of your soul in this lifetime.Whether you are simply woo-woo curious or a loud and proud freak flying witch, this is a space for those seeking to step into or continue to stand in their soul authenticity, day-to-day, week-to-week….while allowing that authenticity to evolve and grow as it leads you to.

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Libsyn Recording Tools

Are you thinking about launching a podcast in 2023? We've made it super easy! The new Libsyn Studio includes a guided creation process that records your podcast segments, includes royalty-free music, automatically levels the audio, and distributes it everywhere. YOU can record elements at your own pace, create reusable chapters, and go from record to launch without leaving Libsyn. Better yet? Studio comes with ALL Libsyn plans.