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The Ultimate Guide to Landing Podcast Sponsorships in 2025
Podcasters, real talk today. And it’s about podcast sponsorships. If you’ve ever daydreamed about landing that dream sponsor for your podcast, you’re not alone. Podcast sponsorships have become one of the most talked-about revenue streams for creators. And for good reason. Sponsorships can turn your show from a passion project into a profit center, open doors to brand partnerships, and give you the resources to scale your podcast with better production and marketing.
But here’s the kicker.
Brands aren’t just throwing money at every podcast host with a microphone and a dream. They’re strategic. They’re selective. And, here’s the real secret, they’re looking for way more than just your download numbers.
So, what do brands actually want from a podcast partner? Let’s break it down in this step-by-step guide to podcast sponsorships. Read More
Article originally written by Jennay Horn and published on We Edit Podcasts.
At the end of 2024, the team at Podfest designed a "Podfest Global Sponsorship" to join forces with brands that were as committed to helping equip independent podcasters grow as part of a community and serve listeners on a deeper level.
We opened limited spots and were highly selective in inviting brands as sponsors, selecting only one global sponsor last year, Adobe Podcast, which we introduced just before Podfest 2025. We've enjoyed a very successful partnership with Adobe Podcast so far!
Today, after considering several other potential global sponsors since then, we are excited and honored to introduce PodMatch, the world's leading podcast host/guest matching service (which also helps podcasters automatically get more listeners and monetize) as our second Podfest Global Sponsor! Read More
This is your shot to speak at one of the biggest stages in podcasting, where indie creators, experts, and innovators gather to learn, grow, and build real community.
If you’ve got a story to tell, a strategy to share, or a unique angle that helps podcasters stand out, this is the moment to throw your hat in the ring.
Podfest isn’t about big egos or polished pitches. It’s about people who show up with real value. So if you’ve been thinking, “Maybe next year…” stop. Make it this year. Apply Here
CONGRATULATIONS TO ANDREW AND SALISHA WEISS ON THEIR NEW BABY!
We've been waiting nine months to announce this and, finally, today is the day we get to ask you to help us welcome the newest member of the Podfam to the world: Ajax Anthony Weiss!
As many of you know, Salisha and Andrew Weiss met in March 2021 during our Podfest Global virtual event, our second Guinness World Record-breaking event.
One year later, Andrew proposed to Salisha (spoiler alert: she said yes). And on October 10, 2022, they got married in New York City.
And at 5:10 p.m. on September 26, 2025, Ajax was born! Mom and Ajax are both happy and healthy and already preparing for Ajax's first PodfestExpo this January!
If you already got your ticket to Podfest 2026, you'll get to congratulate Salisha and Andrew in person, but let's also give them some love over social media!
What an exciting day for the Podfam!
—Chris Krimitsos and the Podfest team
Remember when ranking on Google was all about keywords, backlinks, and hoping the algorithm smiled upon your blog post? Yeah, those days aren’t gone—but they’ve definitely been joined by a new player: AI-powered search.
With tools like Google’s SGE (Search Generative Experience), ChatGPT’s browsing feature, the numerous generative search tools people use every day, and AI assistants baked into your browser, phone, and even Slack, the way people find information is shifting fast. We’re moving from traditional “type and scroll” search to conversational queries, summary results, and AI-curated answers.
So, where does video come in?
In this new search landscape, video is your brand’s secret weapon. AI models love context-rich content—and when done right, video delivers on all fronts. It tells stories, answers questions, showcases expertise, and keeps people engaged longer than a block of text ever could. Read More
Article originally written by Paige Peterson and published on Sweet Fish Media.
Attention is the real currency. Neil Patel argues that algorithms now reward interest signals like watch time, comments, likes, and shares, not follower counts. Fresh, useful ideas win, especially when you research rising questions across platforms.
Treat discovery as Search Everywhere Optimization, because people find you on YouTube, Instagram, TikTok, Amazon, app stores, and AI chat tools, not just Google. The takeaway for creators is simple: publish something genuinely new, structure it to retain attention, and you can break through even with a small audience. Watch Now
Podcasting is everywhere – in our ears, on our screens, and increasingly, in our daily routines. Whether you’re a listener looking for comfort or a host putting your story into the world, podcasts can feel like lifelines. But as the medium grows in popularity, so do questions about its impact on mental health. Is podcasting good for you? Or is there more going on behind the mic?
The answer, like most things in mental health, isn’t simple. But it is worth exploring.
For Listeners: Companionship, Catharsis, and Clarity
For many, podcast listening is more than entertainment – it’s a form of emotional support. Read More
Article originally published on PodBible.
🎤 🎧 Relationship tripwires. Mental health puzzles. Confusing work dynamics. You’re not the only one scratching your head. But now you have a secret decoder ring! Each episode of I Wish You Could Hear This is packed with proven, simple, and surprising secrets that help you thrive in life, faith, and relationships. Researchers Shaunti and Jeff Feldhahn have spent decades interviewing and surveying more than 40,000 people to identify the little things that make a big difference in our lives.
🎤🎧 Welcome to Breathwork Magic, a podcast dedicated to exploring the life-changing power of Breathwork. Discover how conscious breathing can unlock inner peace, resilience, and clarity as we dive into inspiring stories and practical insights. Whether you’re new to Breathwork or looking to deepen your practice, each episode offers wisdom to help you connect more fully with yourself and the world around you. Everything starts and ends with the breath.
🎤🎧 2025 is the 6th Season of The Boomer Woman’s Podcast. Each episode is a conversation between me – I’m Agnes Knowles, your host – and a guest who talks to a subject that, someway, somehow, is relatable to Boomer Women. The guests can be any age, any gender, as long as their message is positive, informative, pertinent to our demographic.
🎤🎧 Life rarely follows a straight line. In Direct or Detour, we uncover the fascinating journeys behind successful people's careers and lives. Did they follow a carefully planned path, or did life's unexpected turns lead them to something even better?
Each episode features candid conversations with accomplished guests who share their authentic stories – the victories, the setbacks, and the surprising twists that shaped their success. From career pivots to serendipitous opportunities, we explore whether their achievements came from unwavering focus or embracing life's detours.
Morgan James Publishing has revolutionized book publishing—from the author’s standpoint.
Morgan James teaches authors strategies to leverage their books and grow their businesses—adding value while staying out of the way.
Ranked by Publishers Weekly as one of the fastest-growing publishers in the nation ten times in our short history. Morgan James is reported to be “the future of publishing.”